{"title":"Play Up","description":"\u003cp\u003ePlay Up is een Portugees kledingmerk dat zich richt op kinder- en babykleding. Het merk staat bekend om zijn unieke ontwerpen, hoogwaardige materialen en aandacht voor detail. Play Up werd opgericht met de visie om kleding te creëren die comfortabel is voor kinderen om te dragen en tegelijkertijd stijlvol en tijdloos is.\u003c\/p\u003e\n\u003cp\u003eEen opvallend kenmerk van Play Up is het gebruik van natuurlijke stoffen zoals biologisch katoen, linnen en wol. Het merk hecht veel waarde aan duurzaamheid en maakt bewuste keuzes om milieuvriendelijke materialen te gebruiken en verantwoorde productiemethoden toe te passen.\u003c\/p\u003e\n\u003cp\u003eDe kleding van Play Up staat bekend om zijn zachte kleurenpalet, subtiele patronen en eenvoudige, maar toch verfijnde ontwerpen. Het merk biedt een breed scala aan kledingstukken, variërend van rompertjes en onesies tot jurken, broeken en accessoires.\u003c\/p\u003e\n\u003cp\u003eNaast het creëren van hoogwaardige kleding, heeft Play Up ook een sterke betrokkenheid bij sociale verantwoordelijkheid en werkt het samen met lokale gemeenschappen om positieve impact te creëren.\u003c\/p\u003e\n\u003cp\u003eKortom, Play Up is een merk dat zich onderscheidt door zijn aandacht voor kwaliteit, duurzaamheid en tijdloze esthetiek in de wereld van kinder- en babykleding.\u003c\/p\u003e","products":[{"product_id":"longsleeve-woven-shirt-with-vichy-pattern-scent-play-up","title":"Longsleeve Woven Shirt with Vichy pattern Scent Play Up","description":"\u003cp\u003e\u003cstrong\u003eDit geweven shirt is gemaakt van een mix van biologisch katoen en gerecycled katoen. \u003c\/strong\u003eHet model heeft een kraag, lange mouwen, een V-hals en een opening aan de voorkant met kokosknopen, een borstzak en vichy-patroon. Alle grondstoffen die in dit kledingstuk worden gebruikt, zijn gecertificeerd volgens Standard 100 by OEKO-TEX, Klasse I en zijn getest op stoffen die de kinderhuid kunnen beschadigen. 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Alle grondstoffen die in dit stuk worden gebruikt, hebben de Standard 100-certificering van OEKO-TEX, waardoor het vrij is van stoffen die schadelijk zijn voor de kinderhuid.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDoor het gebruik van\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ekwaliteitsvolle en biologische materialen\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003evalt dit product onder de noemer\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eduurzame kinderkleding\u003c\/strong\u003e, wat het uitermate geschikt maakt voor de\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ecirculaire economie!\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"3 maanden","offer_id":45135666774280,"sku":"","price":10.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/5642\/3176\/files\/26ad99e6be8b60f29308d2b37c5c504e7350df55.webp?v=1739255860"},{"product_id":"printed-t-shirt-in-natural-fibres-essence-play-up","title":"Printed T-Shirt in natural fibres Essence Play Up","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDit T-shirt van Play Up, is gemaakt van een jerseymix van biologisch katoen en linnen.\u003c\/strong\u003e Het model heeft een ronde halslijn, elastiek aan de mouwen en onze dennenboomprint. 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charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eZomercollectie 2024 van het Portugese merk \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePlay Up.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDoor het gebruik van\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ekwaliteitsvolle en biologische materialen\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong 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de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"14 jaar","offer_id":45146309918984,"sku":null,"price":10.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/5642\/3176\/files\/1685977279_87d014f73111e5d656df0efaa91bce8f.jpg?v=1706646786"},{"product_id":"kopie-van-t-shirt-print-algen-recife-play-up","title":"T-Shirt Print Prawns Albufeira Play Up","description":"\u003cp\u003eDit \u003cstrong\u003eT-Shirt\u003c\/strong\u003e met toffe print van garnalen is gemaakt van gerecycleerde vezels. 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geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"9 maanden","offer_id":45284108337416,"sku":null,"price":10.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/5642\/3176\/files\/1708109723_06afabe2d811874a455537e320eab164.jpg?v=1709805464"},{"product_id":"denim-trousers-play-up","title":"Denim Trousers Play Up","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eZomercollectie 2026 van het Portugese merk \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePlay Up.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDoor het gebruik van\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ekwaliteitsvolle en biologische materialen\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"3 jaar","offer_id":50720699580680,"sku":null,"price":76.5,"currency_code":"EUR","in_stock":true},{"title":"5 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Up.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDoor het gebruik van\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ekwaliteitsvolle en biologische materialen\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"18 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materialen\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"12 maanden","offer_id":50722572763400,"sku":null,"price":57.5,"currency_code":"EUR","in_stock":true},{"title":"24 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data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"12 maanden","offer_id":50722630598920,"sku":null,"price":62.0,"currency_code":"EUR","in_stock":true},{"title":"18 maanden","offer_id":50722630631688,"sku":null,"price":62.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/5642\/3176\/files\/1737470325_b2026f023587607957d17e734780da6a.jpg?v=1738746499"},{"product_id":"denim-shorts-girls-play-up","title":"Denim Shorts Girls Play 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data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"18 maanden","offer_id":50722887565576,"sku":null,"price":57.5,"currency_code":"EUR","in_stock":true},{"title":"24 maanden","offer_id":50722887598344,"sku":null,"price":57.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/5642\/3176\/files\/1737470327_6262bc26904057abd78463c4c91f3a46.jpg?v=1738749664"},{"product_id":"denim-shorts-play-up-1","title":"Denim Shorts Play Up","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eZomercollectie 2026 van het Portugese merk \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePlay Up.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDoor het gebruik van\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ekwaliteitsvolle en biologische materialen\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"12 maanden","offer_id":50723000418568,"sku":null,"price":57.5,"currency_code":"EUR","in_stock":true},{"title":"24 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data-mce-fragment=\"1\"\u003evalt dit product onder de noemer\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eduurzame kinderkleding\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e, wat het uitermate geschikt maakt voor de\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ecirculaire economie!\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hej Fika Circulaire Conceptstore","offers":[{"title":"3 jaar","offer_id":50724775493896,"sku":null,"price":46.5,"currency_code":"EUR","in_stock":true},{"title":"4 jaar","offer_id":50724775526664,"sku":null,"price":46.5,"currency_code":"EUR","in_stock":true},{"title":"6 jaar","offer_id":50724778410248,"sku":null,"price":46.5,"currency_code":"EUR","in_stock":true},{"title":"10 jaar","offer_id":50724778475784,"sku":null,"price":46.5,"currency_code":"EUR","in_stock":true},{"title":"12 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